Introducing SWEFT – The solution you need to give your customers the best digital experience.
Strong merchandising is essential for the online experience, but most retailers say their process is ‘unsophisticated’ and ‘painful’.
Most retailers suffer from*
Reliance on Excel and email to manage their merchandising
Insufficient information for decision-making
Unclear roles and responsibilities
A lack of streamlined processes
Inadequate merchandising tools
As a result, most merchants, creatives and producers are left working in silos, juggling spreadsheets, documents, emails and other manual processes. They have little time left to be innovative or strategic.
*Retailer survey by The e-tailing group, May 2018
WHAT IS SWEFT?
Sweft is an Enterprise Digital Merchandising System, specifically built to ease the pain of retail merchandising in the digital age. Sweft syncs between systems and teams to minimize data entry and increase accuracy. Sweft provides a clean, proven workflow for ecommerce and digital content that gives users priorities, alerts and reminders, and allows them be more productive and more creative.
………. and get product online faster.
Working together towards a common goal = Increased Profitability
When we collaborate as a team, the sum is always greater than the individual parts taken alone. Competitors are left in the dust by tight collaboration that produces category disruptive ideas. In order to get to the productive collaboration that sets apart great companies from mediocre ones, the right tools are necessary. That’s where SWEFT comes in — to sync your team together to achieve greater success.
Sweft inherently creates good communication, with each user’s actions informing others of their priorities and status, thereby accelerating the process flow.
Sweft synchronizes data between systems and users, eliminating siloed information and putting everyone on the “same sheet of music”
Sweft = World-Class Productivity
Work smarter, not harder. Getting a handle on your workload and priorities can seem like an insurmountable task, but with the right tools it is achievable. Sweft provides the essential functionality and processes, enabling better collaboration so that you can work smarter and be more productive in today’s digital environment.
Fast & Easy Work
Organize your day. Start with your dashboard, and priority alerts. Knock out your to-do list and feel good about working on your piece of the merchandising puzzle.
Working smarter leaves time for new ideas and doing what you love – driving sales, instead of chasing samples, searching for specs and stressing about products sitting in the warehouse but not online.
Sweft : The Tool You Need
to manage your merchandising workflow and digital content creation process
Easier than spreadsheets and powered by a database in the cloud with all the flexibility your team needs to organize their work, their way.
Coordinates & prioritizes content creation to get products online faster, with greater accuracy.
Creative Shoot Management
Enables Photography manager to anticipate upcoming work, and to assign tasks among the team.
Easy and efficient system for managing samples across your organization, with tracking tools.
Marketing Event Workflow
Manage campaigns with assigned tasks and priorities, and tie to products to avoid stock-out events.
Buyers and DMMs can easily print and review their assortments in "inspiration board" format.
Sharing information with your website or affiliates is easy and automated, ensuring accuracy.
Evaluation, setup, onboarding and tailoring of tasks and actors, to optimize your merchandising workflow.
Data exchange via ftp or API with your ERP, Website and other systems, to ensure timely and accurate data and a single source of the truth.
With best-practice workflows to handle most needs, customization allows for the functionality to meet your specific business requirements.
Sweft Proven Case Study
After successfully implementing the first version of the product, we knew we were on to something which has been missing in the retail environment.
- Content Management 80%
- Transaparency 60%
- Information Accuracy 50%
- Customer Happiness 90%